This Post will compare 2 different niche marketing strategy approaches. Organic Niche Marketing and Adwords ( Googles Pay per Click Advertising ). You will discover how organic affiliate niche marketing can outperform most PPC Campaigns for one simple reason: The Organic Niche Marketing Strategy is up to 4100% more responsive and it is free.

Free Organic Affiliate Niche Marketing Strategy vs. Adwords

The Diagram on the left displays a typical google search results page. Adwdords Marketers Focus on buying the top spot of the Adwords Space on the right. Adwords competition has become fierce, but considdering that we are comparing niche marketing strategies I will asume that the Adwords campaign will only run on the top spots. The Organic Niche Marketer will tartget the lower block in the middle, the actual search results google returns. These positions are free. Let’s take a look at how much of the traffic the 2 campaigns get. Keep in mind that we are comparing a free and a paid niche marketing strategy.This Graphic illustrates the amount of clicks that the paid listings get. From all clicks on a first page on google only about 1% is on the Top Adwords Listings. This value is about the same for the top 3 adwords ads. You can use googles own keyword tool for verification of these numbers if You don’t believe me.

The Sponsor Ads on Top of the search result will receive 8% -15% of all clicks on the page, depending on how many there are and how broad the search term. In most cases this number will be somewhere at the lower end on niche keyword results pages. Max up all these values and You have approximatly 20% of the traffic going to all the paid spots. I guess You guess where the other 80% are going to.

Organic Niche Marketing Strategy Traffic Estimates

The first organic listing is getting 40% of all the clicks. 40% ! That is around 4100% more effective than the top adwords spots. The traffic dramatically decreases for the next spots but an organic listing will receive at least 3% -6% of the cliks and the last listing on the first page of the google SERPs is receiving an amazing 10% of the traffic that keyword is good for. 1000% more effective than adwords. And all these spots are available for free.

Organic Affiliate Niche Marketing Strategy outperforms PPC

You see that a free organic first page ranking will deliver at least 3 times the traffic than a top adword position for which You have to pay. Thesimple reason is that the users attention is almost completly focused on the center of the website. This phenomena appeared first on the net when people were starting to get sick and tired of banner ads. This led to users completly ignoring any 468*90 Graphic. Adwords has grown to the point at which it is getting ignored more and more by people.

While many marketers are still focusing on PPC for their affiliate niche marketing campaigns because they think SEO must be a booik with 7 seals, I can only recommend to start targeting the free organic listings. An Organic Affiliate Niche Marketing Strategy does allow affiliate marketers to conquer even the top spot in google for their niche keywords. Organic Niche Marketing Strategy therefor delivers ongoing results for free. Dont take my wowrd for it. Take a free trial of my favorite niche marketing software and conquer some top google spots with the fully functional 7 Day Test Drive. This Tool automates almost any task of a free organic niche marketing strategy.